What metrics do you use to measure the effectiveness of your attorney lead generation efforts?

When assessing the effectiveness of attorney lead generation efforts, several key metrics come into play, each offering insights into different aspects of the process. One crucial metric is the conversion rate, which measures the percentage of leads generated that ultimately turn into clients. This metric directly reflects the efficiency of the attorney lead generation strategy in attracting and engaging potential clients. A high conversion rate indicates that the leads generated are of high quality and that the outreach efforts are resonating with the target audience effectively.
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